IP finance

"Where money issues meet IP rights". This weblog looks at financial issues for intellectual property rights: securitisation and collateral, IP valuation for acquisition and balance sheet purposes, tax and R&D breaks, film and product finance, calculating quantum of damages--anything that happens where IP meets money.

Showing posts with label acquisition of brands. Show all posts

Showing posts with label acquisition of brands. Show all posts

Saturday, 17 January 2015

The Cost to Develop a New Name for a Product: $3,000 to $75,000?

In a recent entertaining and informative article, The Weird Science of Naming Products , by Neal Gabler, published in the New York Times Mag...

Wednesday, 11 January 2012

In the mood for a webbie and a bit of INTIPSA?

Mike Sharpe (Chief Operating Officer, INTIPSA -- the International Intellectual Property Strategists Association) has let it be known that t...

Sunday, 4 July 2010

From Virtual Goods to Virtual Brands?

I must confess, for a long time, I had failed to appreciate the commercial potential of virtual goods, and the virtual currency to buy them....

Thursday, 5 March 2009

Can a House Mark or In-House Brands Be Saved Despite Bankruptcy?

Nearly two months ago, I looked at the demise of the Mervyn's retail chain in the US as an example of what happens when a brand loses i...

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